Spotty Lizard's Blog: Tag: SEO

You know you want some darn good SEO work done on your website. What you don't know is if you should do it yourself or hire someone to do it for you. Let us help you decide! READ MORE

Heard of SEO before, but you're not quite sure what it is? We'll explain the three types of SEO - off page, technical and on page - and where keywords fit into everything. READ MORE

One of the easiest ways to link to other web pages is through anchor text. It does amazing things for your SEO, shows search engines other pages which are relevant to it and can impact upon your search ranking. The sad thing is, it is often not used correctly, resulting in low page rankings. In this post I’m going to explain what is anchor text and how to use it for the greatest benefit for your website. READ MORE

Recently I wrote an article about long tail keywords and explained what they are and why you need them. Today it is the turn to talk about short tail keywords. The word short tells you that theses are keywords which are not long. In fact, short tailed keywords only have one or two words. It’s also true that they are searched for more often than long tailed keywords. So when someone using a keyword research tool like Keyword Planner sees the large search volume, they tend to think it would be a good idea to use these keywords on their website. READ MORE

You’ve heard the term bounce rate before. You know it has something to do with how long visitors stay on your website. But what you really want to know is what a good bounce rate is and how you get one. Sweet, you’re in the right place. Let’s learn more now. READ MORE

Are you wondering what the top seven SEO trends for 2018 are going to be? Or maybe you’re thinking no one knows the future, so why are we so hung up on predicting it? It turns out that most website owners want a heads up in the area of SEO trends for 2018, if for nothing else than to get a head start on our competition. So I’d better not keep you in suspense and let you know what the SEO experts say they’ll be … READ MORE

If simply finding keywords wasn’t enough, now you need to find long tail keywords. But what are they and how do you find them? Other than being a part of your on page SEO, do they have any purpose? Wouldn’t regular old keywords be fine? READ MORE

It’s a question I’m asked often: what are meta tags? It’s also the question fellow copywriters don’t like to answer. That’s either because they don’t specialise in on page SEO like I do. Or they don’t want to educate their clients. That last one is rather weird, but other copywriters don’t like teaching others how to increase website conversions because they’re scared they’ll loose clients. As for me, I’m all about sharing my knowledge with others and for free too! READ MORE

You’ve been reading about doing keyword research – great! So now you want to know how many keywords do I need? Well that’s a tricky one: how long is a piece of string. The range of keywords, the words and phrases people use to find your products or services, is enormous! It’s a matter of sifting through the keywords you found and then picking the best ones to use. But how many is too many? How few is not enough? Let’s find out … READ MORE

I’ll be the first to admit that it seems like everyone is being told to do keyword research. I’m also going to say that yes, you should be doing it and today I’m going to explain why. But if you’d rather get straight into it, take a read of my blogs How to Use Keyword Planner and What Are the Best Free Keyword Research Tools? instead. READ MORE

Keyword research is the process of finding the words and phrases people use to find your products or services on the web. Yes, it can be time consuming. It can also be confusing. Whether you’re using Google’s Keyword Planner or one of the other free keyword research tools, there are similar steps to work through. Today I’m going to explain how to do your keyword research step by step. READ MORE

When it comes to keyword research, not everyone’s got the cash to pay for expensive keyword finding tools. Thankfully there are some great free tools you can use. I’ve put together this list of what I consider to be the best free keyword research tools available for small businesses. But like everything great, it takes time to use them properly. If you haven’t got the time, we can do your keyword research for you. READ MORE

How do I use Keyword Planner? It’s a question I’m often asked. My first answer is to go to the source itself, Google. But not everyone wants to read through load of technical details. So we’ve created this easy to understand article instead. READ MORE